ACCESS demonstrates new social TV architecture with Facebook integration to improve time-to-market for operators wishing to add Social TV and OTT services to their consumer offering
Oberhausen, Germany, March 14, 2013 − ACCESS CO., LTD, today announced that it is to launch ACCESSMyTV™ 2.0 at TV Connect. New features include social TV enhancements and operator specific APIs providing security functionality that make ACCESSMyTV 2.0 ready for prime time. The platform has been designed to provide operators with the simplest route to launch OTT or TTM services of their own. ACCESSMyTV 2.0 enables broadcasters to promote their existing content libraries and even augment with freely available Internet content in a service that complements their existing broadcast services.
New features of ACCESSMyTV 2.0 include:
- Enables consumers to discover content relevant to them and already available through their operator without additional subscriptions
- New social TV architecture includes Facebook integration (on PC, phone, tablet and STB) to enable consumers to share their media experiences and promote the operator brand and content offering
- Helps increase buy rates for on-demand content through social discovery, recommendations and personal channels.
“I’m hearing on an almost daily basis that operators are increasingly frustrated that consumers are watching movies through a third-party OTT service when they could have watched the same movie at lower cost – or even free within an existing subscription – and higher quality through the operator’s substantial VoD offering”, said Kiyoyasu Oishi, Chairman, and CEO, ACCESS Europe.
“We have designed ACCESSMyTV 2.0 to enable operators to help their customers discover relevant content by combining data from all their premium content libraries and potentially adding freely available Internet content to fight the OTT providers. The operator has many advantages over OTT providers, and with ACCESSMyTV 2.0 we enable them to highlight this position of strength to their customers by utilising unique social TV and media sharing capabilities, so that operators launching ACCESSMyTV 2.0 powered services can compete and win against the stand-alone OTT services,” concluded Foster.
New APIs to enhance operator control and speed to market for ACCESSMyTV 2.0 powered services include:
- Simplified media sharing between TV/STBs, PCs, tablets and smartphones
- Simple sharing of content with consumers’ TV social graph
- Enhanced user authentication and encrypted data transfers to protect consumer information.
ACCESSMyTV is an exciting open, multi-screen, social video platform for connected devices that provides a structured route for the monetization of OTT video content. ACCESSMyTV creates deep consumer engagement and a viral marketing dynamic through the creation of personalized web video channels that can be shared with friends and family via social networks such as Facebook and Twitter.
ACCESSMyTV is a comprehensive, IP-centric OTT solution managed by ACCESS that can be privately branded and deployed throughout the world on connected consumer electronic devices including set-top boxes, TVs, mobile devices, tablets and PCs.
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ACCESS CO., LTD. is a global company providing leading technology, software products and platforms for web browsing, mobile phones, wireless handhelds, digital TVs and other networked devices. ACCESS’ product portfolio including its NetFront™ series provides customers with solutions that enable faster time to market, flexibility and customizability. Recently, ACCESS has launched NetFront™ Life as a global brand with applications and services for end users. Additional information about NetFront Life is available at www.netfrontlife.com. The company, headquartered in Tokyo, Japan, operates subsidiaries and affiliates in Asia, Europe and the United States. ACCESS is listed on the Tokyo Stock Exchange Mothers’ Index under the number 4813. For more information about ACCESS, please visit www.access-company.com.
© 2013 ACCESS CO., LTD. All rights reserved.
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